Automation
Build multi-step email sequences that trigger on the actions that matter — a signup, a tag, a click, a date. Write them once and let them run. No visual workflow builder, no certification required.
3.2x
Higher reply rate
7
Trigger types
24/7
Runs automatically
How it works
Sequences respond to behaviour. Every contact gets a timely, relevant message — at scale — without you doing anything after setup.
Build a sequence of emails with configurable delays between steps. Onboard trial users over a week, nurture leads over a month, or send renewal reminders on a schedule. Per-step analytics show exactly where people engage or drop off.
22.4%
trial conversion
Set & forget
runs 24/7
Sequence — Trial Onboarding
Trigger
Contact joins 'Free Trial' group
Day 0
Welcome + quick-start guide
67.3% opened
Day 2
Feature highlight: Segmentation
54.1% opened
Day 5
Case study: how Acme doubled reply rates
48.7% opened
Day 7
Trial ending — upgrade offer
22.4% converted
Available Triggers
Contact created
Form signup, API call, or CSV import
Tag added
Manual tag or API-driven lifecycle event
Group joined
Added to group via import, form, or API
Campaign opened
Engaged with a specific campaign send
Campaign clicked
Clicked any link in a campaign
Link clicked
Clicked a specific tracked URL
Date-based
Relative to any date field on the contact
Sequences fire when something meaningful happens — not just when a contact joins a list. A new trial user gets onboarding. A contact who clicks your pricing page gets a follow-up. A customer approaching renewal gets a reminder.
From first signup to renewal, sequences handle the follow-up that would otherwise require manual effort every day. Each use case runs independently — set them up once and they work in parallel.
Active sequences
One-off campaigns
Automated sequences
7-day free trial. No workflow builder to learn. No credit card required.
